the podcast library

Strategy

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We’ve all been there. We get in a funk and wonder if we are cut out for it (whatever IT is).  Then we start to question what we’re doing, and try to talk ourselves in to why it  might just be a good idea to quit.  BEFORE you go there, listen up, because we are […]

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In this episode, we get down to basics on what to focus on when creating a Brand.  How do you create a brand that represents who you are and what you are offering in an authentic way? The branding of the website, fonts, colors, design…that’s all important, but you have to first get clear on […]

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Hustle vs. rest and ease is a hot topic these days, and it feels like there are two very competing philosophies….and like you have to choose which one you identify with.  I have some thoughts around this, so let’s get to it. ___________ I love to know what is resonating with you, so if you […]

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In this episode we talk about following the bread crumbs, and leaning in to those thoughts about ‘what if’… Kassady and her husband are the creators of the Food Explorer App (an app for those picky kiddos!) and were recently featured in the Wall Street Journal!  An idea that started as a conversation on their […]

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Recently, TWO of my closest friends made huge progress in launching their businesses, and I am so proud of them…  lights me up to see you taking action on your dreams and in particular taking the HUGE step of launching.  Launching is letting the world know what you’re up to and what you have to […]

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You have experiences in your life that have changed you.  You have gone through things that have shown you what you’re made of… Kayleon is a passionate NICU advocate and has created what she wished she had when she was in the NICU you with her daughter for 43 days.  She recognized that if she […]

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This episode is truly a mini crash course on the Enneagram, where Jackie Coban gives us an overview of all nine types, and teaches us how to use the Enneagram to help put language to who, why, and what we are, so that we can live a more sustainable life.   You will hear things in […]

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Just because you CAN do it, doesn’t mean you should… As women, we put so much pressure on ourselves to do it all, and do it all well. If you have a career, a family, a side hustle… something’s got to give. Remember, not all things are created equally and in this episode, we are […]

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The marketing part is the fun part…gaining visibility, credibility and getting people to know you and really love your brand and what you’re doing. …but we have to eventually move to the sales part.  The part where a transaction happens. Because that is what makes a business a business.  Sales, revenue, and ultimately profit. This […]

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What if instead of looking around feeling like you’re on your own island in a sea of competition, and feeling defeated and overwhelmed, you found opportunities right in front of you to combine skills, expertise and the experience to deliver even greater impact, while sharing the workload (and the fun!) with someone else? The intent […]

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There’s that thing that you can’t quite put your finger on that makes someone successful.  It’s that fire…that spark that someone has that drives them forward, through any barrier that gets in their way.  Where does that come from, and what are the secrets to it? Dr. Ruth Gotian studies high achievers, and breaks down […]

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Are you feeling the burnout? Like you are spinning your wheels and by the time Friday comes, you wonder what you actually got accomplished?  You’re not alone, my friend… This episode is inspired by conversations I have had with so many people who have so much on their plate and are feeling… ‘blah’.  There’s not […]

Imperfectly Ambitious is a company that provides messaging, positioning, and sales strategy for women in business who want to approach sales differently and connect at a deeper level with their perfect fit clients.